About
Milica Krstić is a psychologist, practitioner of integrative psychotherapy, entrepreneur, and author working with executives, professionals, and institutions across Europe and beyond.
The story
I began as a psychologist, spending years in the room with people whose lives looked successful from the outside and felt unsustainable from the inside. Over 7+ years of clinical practice, one pattern kept repeating: the highest performers were the last to ask for help, because everything they had achieved was proof, to them, that nothing was wrong.
That insight shaped everything I built afterwards. In 2022 I founded Safe Space (Siguran Prostor), a multilingual mental health initiative that grew to reach more than 30,000 people in 12 languages. I wrote It's Not a Big Deal, a book about the small dismissals that quietly become big problems. In 2023 Forbes named me to its 30 Under 30 Europe list in the Social Impact category, and the same year I received the Specijalno Priznanje za Ženu Zmaja.
Today my work moves on three levels: individuals recovering from severe burnout, organizations building prevention into how they operate, and institutions designing mental health strategy at national scale, including SoulFit, an emotional literacy curriculum for schools piloting in Vienna with the support of the Austrian Ministry of Education.
My approach combines the precision of psychology with four years of training in integrative body psychotherapy, focused on how people actually perceive, decide, and act under real pressure. Recovery, in my experience, is not about doing less forever. It is about rebuilding the capacity that made you good in the first place.
The work
1:1 intensives for executives and a group program, Oporavak, for high-functioning professional women. Structured, time-bound, anchored in measurable recovery of performance and health.
A wellbeing platform for companies: return-to-work programs for employees on stress leave and prevention systems built together with HR leadership.
An emotional literacy curriculum co-founded with Dr. Maria Gren, endorsed by the World Council for Psychotherapy, funded through a corporate Sponsor-a-School model.
Advisory work on national mental health programs: peer support infrastructure, certification frameworks, youth initiatives, and burnout recovery at population scale.
Credentials